Profile
airline-direct.de was launched in 1998 and is operated by Travel Viva AG, Aschaffenburg. The platform, which has received the TÜV quality label “Safer Shopping”, has specialised in low cost charter and scheduled flights of the world’s leading airlines. It maintains a database containing more than 3.5 million airfares. Furthermore, airline-direct.de also offers lastminute holidays, worldwide booking, car rental and travel insurance services.
Service and close customer relations are top priorities at airline-direct.de.
airline-direct.de is a member of DRV (German Travel Association) and is recommended by SPIEGEL, FOCUS, ARD, RTL and Computer BILD.
Key facts
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PIs: 3,700,000 Visits: 823,000
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Facts
- 3.7 m. PageImpressions per month*
- 823,000 Visits per month*
- 340,000 Unique User per month**
*Source: IVW Feb 2012
** Source: AGOF internet facts, average month Q4 2011, adults from 14 years up
Target group
Gender
- 51% male / 49% female
Age
- 8% are aged between 14 and 19
- 21% are aged between 20 and 29
- 19% are aged between 30 and 39
- 25% are aged between 40 and 49
- 12% are aged between 50 and 59
- 10% are aged between 60 and 69
- 5% are aged 70 plus
Monthly net household income
- 13% have up to 1.000 EUR available
- 27% have 1.000 up to 2.000 EUR available
- 26% have 2.000 up to 3.000 EUR available
- 34% have 3.000 EUR and more available
Region
- 89% live in Western Germany
- 11% live in Eastern Germany
Source: AGOF internet facts, average month Q4 2011, adults from14 years up
Conditions
| Medium | Format | Price |
|---|---|---|
| Skyscraper | 120x600 Pixel | 30 Euro + VAT |
| Wideskyscraper (140 bis 160x600 Pixel) |
140-200x600 Pixel | 30 Euro + VAT |
| Wideskyscraper (200x600 Pixel) |
140-200x600 Pixel | 35 Euro + VAT |
| HalfpageAD | 300x600 Pixel | 40 Euro + VAT |
