Portfolio Profil: aponet.de

Profile

aponet.de is the official healthcare portal for German pharmacists.
The website offers a wide range of reference books such as a database of medicinal products for leymen, a search machine for pharmacy emergency service and a general pharmacy search machine. Besides, the online healthcare platform publishes recipes sorted by health benefits, daily actualized news about healthcare and a online health test.


Key facts

PIs: 572,000
Visits: 188,000

0:100 47:53

Facts

  • 572,000 PageImpressions per month*
  • 188,000 Visits per month*
  • 90,000 Unique User per month**

*Source: IVW, Feb 2012
**Source: AGOF internet facts, average month Q4 2011, adults from 14 years on

 

Target group


Gender

  • 47% male
  • 53% female

Age

  •   8% are aged between 14 and 19
  • 29% are aged between 20 and 29
  • 21% are aged between 30 and 39
  • 19% are aged between 40 and 49
  • 10% are aged between 50 and 59
  •   9% are aged between 60 and 69
  •   4% are aged 70 years and older

 Monthly household net income

  • 15% have up to 1.000 EUR available
  • 27% have 1.000 up to 2.000 EUR available
  • 26% have 2.000 up to 3.000 EUR available
  • 32% have 3.000 EUR and more available

Region

  • 89% live in Western Germany
  • 11% live in Eastern Germany

Source: AGOF internet facts, average month Q4 2011, adults from 14 years on

 

Conditions

Medium Format Price
Bigsize Banner
728x90 Pixel 35 Euro + VAT
Skyscraper
120x600 Pixel 30 Euro + VAT
ContentAD
300x250 Pixel 45 Euro + VAT
Wallpaper
728x90 plus 120-160x600 Pixel 65 Euro + VAT

Lizenznehmer der AGOF Bundesverband digitale Wirtschaft

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