Profile
aponet.de is the official healthcare portal for German pharmacists.
The website offers a wide range of reference books such as a database of medicinal products for leymen, a search machine for pharmacy emergency service and a general pharmacy search machine. Besides, the online healthcare platform publishes recipes sorted by health benefits, daily actualized news about healthcare and a online health test.
Key facts
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PIs: 572,000 Visits: 188,000
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Facts
- 572,000 PageImpressions per month*
- 188,000 Visits per month*
- 90,000 Unique User per month**
*Source: IVW, Feb 2012
**Source: AGOF internet facts, average month Q4 2011, adults from 14 years on
Target group
Gender
- 47% male
- 53% female
Age
- 8% are aged between 14 and 19
- 29% are aged between 20 and 29
- 21% are aged between 30 and 39
- 19% are aged between 40 and 49
- 10% are aged between 50 and 59
- 9% are aged between 60 and 69
- 4% are aged 70 years and older
Monthly household net income
- 15% have up to 1.000 EUR available
- 27% have 1.000 up to 2.000 EUR available
- 26% have 2.000 up to 3.000 EUR available
- 32% have 3.000 EUR and more available
Region
- 89% live in Western Germany
- 11% live in Eastern Germany
Source: AGOF internet facts, average month Q4 2011, adults from 14 years on
Conditions
| Medium | Format | Price |
|---|---|---|
| Bigsize Banner | 728x90 Pixel | 35 Euro + VAT |
| Skyscraper | 120x600 Pixel | 30 Euro + VAT |
| ContentAD | 300x250 Pixel | 45 Euro + VAT |
| Wallpaper | 728x90 plus 120-160x600 Pixel | 65 Euro + VAT |



