Profile
Launched in 2003, the portal cheapfares.de places its main focus on low cost scheduled flights, tickets and package holidays. This is the first choice for price comparers, bargain hunters and price-conscious consumers. As a result of cheapfares.de integration into several airfare comparison engines, the portal has significantly increased its sales. Clever applications and special offers in the area of car rentals and hotel bookings complete the range of services offered.
Key facts
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PIs: 105,000 Visits: 57,000
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Facts
- 105,000 PageImpressions per month**
- 57,000 Visits per month*
- 40,000 Unique User per month**
*Source: IVW, Feb 2012
**Source: AGOF internet facts, average month Q4 2011, adults from14 years up
Target group
Travel-loving customers looking for low cost flights and package holidays.
Gender
- 51% male / 49% female
Age
- 4% are aged between 14 and 19
- 30% are aged between 20 and 29
- 18% are aged between 30 and 39
- 24% are aged between 40 and 49
- 12% are aged between 50 and 59
- 8% are aged between 60 and 69
- 4% are aged 70 plus
Monthly net household income
- 14% have up to 1.000 EUR available
- 27% have 1.000 up to 2.000 EUR available
- 27% have 2.000 up to 3.000 EUR available
- 32% have 3.000 EUR and more available
Region
- 79% live in Western Germany
- 21% live in Eastern Germany
Source: AGOF internet facts, average month Q4 2011, adults from14 years up
Conditions
| Medium | Format | Price |
|---|---|---|
| Fullsize Banner | 468x60 Pixel | 15 Euro + VAT |
| Skyscraper | 120x600 Pixel | 30 Euro + VAT |
| Wideskyscraper (140 bis 160x600 Pixel) |
140-200x600 Pixel | 30 Euro + VAT |
| Wideskyscraper (200x600 Pixel) |
140-200x600 Pixel | 35 Euro + VAT |
| HalfpageAD | 300x600 Pixel | 40 Euro + VAT |
