Portfolio Profil: gratisparken.de

Profile

Gratisparken.de offers, next to the online parking space search, downloads of plugins for different navigation systems (TOMTOM, Garmin, Navigon) advising the driver free parking space in his environment .  An inquiry is also possible via mobile telephone.
Typical for the Web 2.0 user, the parking places tips are   user generated content.  Each visitor of the site can list new parking space tips and help in developing the data base. 
 


Key facts

PIs: 238,000
Visits: 169,000

48:52

Facts

  • 238,000 PageImpressions per month*
  • 169,000 Visits per month**
  • 55,000 Unique User per month**

* 1&1 Web Analytics, Status: April 2011
** Google Analytics, Status: April 2011

Target group

The visitors of  gratisparken.de belong to the financial strong group of technology-inspired drivers. They are open minded and use the internet as information and entertainment medium. In addition they are interested in technique, mobile radio, communication, hard and software.

The user are predominantly aged between 18 and 50.

Gender

  • 49% men / 51% woman


Age

  • 0% are aged under 18 years
  • 21% are aged between 18 and 24
  • 21% are aged between 25 and 34
  • 29% are aged between 35 and 49
  • 24% are aged between 50 and 65
  • 5% are aged 66 years and older


Monthly net income

  • 3% have up to 500 EUR available
  • 17% have 500 up to 1.500 EUR available
  • 24% have 1.500 up to 2.500 EUR available
  • 16% have 2.500 up to 3.500 EUR available
  • 9% have 3.500 up to 5.000 EUR available
  • 5% have 5.000 EUR and more available
  • 31% no statement


Source: Insites Consulting July 2010

 

Conditions

Medium Format Price
Fullsize Banner
468x60 Pixel 15 Euro + VAT
Bigsize Banner
728x90 Pixel 35 Euro + VAT
Double Bigsize Banner
728x180 Pixel 40 Euro + VAT
ContentAD
300x250 Pixel 45 Euro + VAT
Expandable Bigsize Banner
728x90 aufklappend auf max. 728x450 px 40 Euro + VAT
Expandable Skyscraper
120x600 aufklappend auf 360-600x600 Pixel 35 Euro + VAT
PopUnder
200x300 bis 800x600 Pixel 50 Euro + VAT
Layer / DHTML
200x300 bis 800x600 Pixel 70 Euro + VAT
TandemAD
(Layer Bigsize/Skyscraper/ContentAD)
75 Euro + VAT
Expandable ContentAD
250x300 aufklappend auf max. 400x400 Pixel 50 Euro + VAT
Skyscraper
120x600 Pixel 30 Euro + VAT
Wideskyscraper
(140 bis 160x600 Pixel)
140-200x600 Pixel 30 Euro + VAT
Wideskyscraper
(200x600 Pixel)
140-200x600 Pixel 35 Euro + VAT

Lizenznehmer der AGOF Bundesverband digitale Wirtschaft

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