Profile
tbooker.de has since 2003 been offering booking services for international flight tickets, hotels, rental cars and package holidays at attractive prices.
The website also has an online presence in Spain and the US and is thus not limited to a target audience in German-speaking countries. tbooker.de provides comprehensive customer services, it has a clear layout and it also lists the visa requirements for all countries. It also features an online check-in option for most airlines.
The target audience can, in broad terms, be characterised as price-conscious with average or above-average internet skills.
Key facts
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PIs: 131,000 Visits: 37,000
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Facts
- 131,000 PageImpressions per month*
- 37,000 Visits per month*
- 20,000 Unique User per month**
*Source: IVW, status: 01-2012
**Source: AGOF internet facts, average month Q4 2011, adults from 14 years on
Target group
Gender
- 54% male
- 46% female
Age
- 10% are aged between 14 and 19
- 14% are aged between 20 and 29
- 17% are aged between 30 and 39
- 46% are aged between 40 and 49
- 7% are aged between 50 and 59
- 2% are aged between 60 and 69
- 4% are aged 70 years and older
Monthly household net income
- 20% have up to 1.000 EUR available
- 23% have 1.000 up to 2.000 EUR available
- 31% have 2.000 up to 3.000 EUR available
- 26% have 3.000 EUR and more available
Region
- 90% live in Western Germany
- 10% live in Eastern Germany
Source: AGOF internet facts, average month Q4 2011, adults from 14 years on
Conditions
| Medium | Format | Price |
|---|---|---|
| Skyscraper | 120x600 Pixel | 30 Euro + VAT |
| Wideskyscraper (140 bis 160x600 Pixel) |
140-200x600 Pixel | 30 Euro + VAT |
| Wideskyscraper (200x600 Pixel) |
140-200x600 Pixel | 35 Euro + VAT |
| HalfpageAD | 300x600 Pixel | 40 Euro + VAT |
